Permanent & Whole Life · Ottawa
Protection for needs that last a lifetime.
Permanent insurance is designed to provide lifelong coverage when policy requirements are met. The starting point is a lasting need and premiums you can sustain.
Where permanent coverage may fit
Look beyond your working years.
People who depend on you
Ongoing support for a spouse or lifelong dependent.
Your estate and legacy
Final expenses, estate obligations, charitable gifts or balancing inheritances.
A lasting business need
Permanent business commitments or succession arrangements.
If the need has an expected end date, term coverage or a combination may fit better.
Explore term life insuranceUnderstand the differences
Whole life is one type of permanent insurance.
Policy values and the level of ongoing management differ. Compare the contract as well as the coverage.
| Policy type | General purpose |
|---|---|
| Whole life | Lifelong protection with contractual premiums and policy values |
| Universal life | Permanent coverage with an investment-account component and greater policy-management responsibility |
| Term-to-100 | Lifelong protection that may offer little or no cash value |
We can compare your existing coverage and budget with suitable options available through the insurers we represent.
Request a permanent insurance reviewBefore a long-term commitment
Know what is guaranteed, and what can change.
Premiums should remain manageable within your wider financial plan. These details are worth reviewing before you apply.
Are the premiums and cash values guaranteed?
Many whole life policies provide guaranteed premiums according to a schedule in the contract. Some cash values may be guaranteed, while others may depend on dividends or other assumptions. The policy illustration and contract should identify each category clearly.
Are participating-policy dividends guaranteed?
No. Dividends can change and are not guaranteed. An illustration should not be treated as a promise of future dividends.
Can I access the cash value while I am alive?
Whole life is primarily an insurance product. Some permanent policies accumulate cash surrender value. Withdrawals, policy loans or surrender may reduce policy values and death benefits, create interest costs or produce tax consequences. Review the effect before accessing the policy. Early cancellation may also produce significantly less value than expected.
What happens if I cancel the policy?
You may receive the available cash surrender value after applicable deductions. In the early years, that amount may be considerably less than the premiums paid.
Make an informed choice
Let’s review your longer-term plan.
Bring your questions and existing policy details. If you decide to proceed, we’ll support the application and help review your coverage as circumstances change.
Start with a conversation.
Permanent & Whole Life Insurance Areas We Serve
Permanent insurance guidance in Ottawa and neighbouring Eastern Ontario communities.
Important disclosure: This page provides general educational information and does not constitute insurance, investment, legal, accounting or tax advice. Policy features, premiums, cash values, dividends and guarantees vary by insurer and contract. Dividends and illustrated non-guaranteed values can change. Loans, withdrawals, missed premiums or cancellation may reduce benefits, create tax consequences or cause coverage to end. Insurance is subject to eligibility, underwriting, exclusions and approval by the issuing insurer. Do not cancel existing coverage until replacement insurance has been approved, issued and accepted.